COMBINES TWO ONLINE GIANTS
When you mention e-commerce, people start to think about Shopify. The same way, social media means Facebook to many audiences. Even though the two are not the sole players in their respective fields, they are the pacesetters. Shopify is a renowned and trusted brand in the e-commerce field. While Facebook is the father of all social platforms.
By setting up an online store with Shopify on Facebook, you combine the potential of these two giants. You give your store the reputation of Shopify and the possibility of Facebook. Hence, it will be easy to convince your customers easily as they already trust and respect the platforms you are using.
Also, you give your online store an opportunity for social proofs. When a customer buys products from your store, they can leave a comment, like, or even share the information with peers. The notion of using social proof to promote your business helps you to gain trust from your prospects. Also, it is an excellent way to save on your marketing costs as customers become free brand ambassadors.